Most tours give you a checklist.Ten landmarks. A few photos. Done. My tours begin where those lists end. Yes, we’ll see the icons — the Duomo, the David — but I’ll show you what they don’t tell you: the small details, the hidden meanings, and the stories that bring everything to life.
Every guide can point at Florence’s landmarks and explain what they are.
What makes the difference is how those stories are told.
This experience is designed to go beyond the surface connecting history, art, and hidden details in a way that makes the city feel alive, personal, and unforgettable.

Carefully designed tours that go beyond the usual routes — combining art, history, and hidden details into something truly memorable.








We've done tours in Rome, Paris, London — Amanda's was the first one where I forgot I was on a tour. It felt like walking through Florence with a brilliant friend who happens to know everything.






Tell me what you dream of discovering. I’ll craft an experience that’s yours alone.

















In-depth travel insights helping you explore iconic landmarks and hidden gems confidently.
Carefully designed tours that go beyond the usual routes — combining art, history, and hidden details into something truly memorable.
+39 349 840 9600
see-you-soon@primaveraexperience.com
Florence, Italy 50100
